SAUDI WOMEN CAN DRIVE:
To celebrate the lifting of the Saudi Arabia driving ban for women, Arab News collaborated with illustrator Malika Favre to create an award winning iconic illustration to font a multi-media campaign. In addition to the cover wrap and souvenir edition, the illustration was animated for use across owned digital channels as well as being made available online as a free screensaver in a collaboration with the website 21Wallpaper.
The cover achieved the following accolades:
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European Newspaper Award - Award of Excellence, Cover and Cover story
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HOW Magazine International Design Awards Award of Merit, Covers and Jackets.
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SND - Society for News Design Award of Excellence, Illustration - Award of Excellence, Cover story.
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Created and printed vehicle bumper stickers which were distributed free with the newspaper.
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Printed independently by Saudi Arabia's local flea markets on saleable merchandise such as hats and t-shirts.